Not all that’s TOFU is no vegan, sometimes its content also! Yes, TOFU, MOFU and BOFU sound like TOFU, MUFA and PUFA, the terms associated with healthy food. Though considering these unique terms is also healthy,...
As a business, getting new customers, earning their reviews, getting good ratings are some of the parameters that you must have been considering to assess your performance. What matters is not just success or a...
Keywords play the key role in any SEO strategy. Though, there are many other aspects too that impact SEO ranking, such as website loading speed, inbound links, and more, yet determining the right keywords matters...
Pay-Per-Click refers to paid marketing through various mediums such as Google Ads, Bing Ads, Paid Social, Amazon, YouTube, and many more. Well, running digital advertising campaigns requires prior analysis and determination of target audience, strategy-making...
Content is what drives the entire digital marketing strategies for promoting a brand and getting it enough recognition. Marketing brands organically has always been considered as a matter of pride for the brand marketers. Obviously,...
Update nothing, impress none! Well, this notion holds a lot of meaning for those who are already into selling their services. They certainly need to be presentable enough to attract the customers, whether they are into...
For any brand, it is crucial to make sure that the user experience is optimum. In fact, the ambitious brands are always up to adopting innovative means and methods to enhance experience for the users....
It’s no secret that the eCommerce industry is flourishing these days! The COVID-19 pandemic has led to the boom in eCommerce industry which has now become the savior of retail businesses. Before the epidemic, online shopping...